Social media and the word “marketing” used together in the same sentence has become a subject of controversy, confusion and profiteering. This post is part 3 in a series dedicated to helping everyone understand social media based on actual tested results as they apply to marketing. In the last post in this series I covered [...]
This post is a continuation of a series that I am doing on gaining a return on effort and money spent in social media (ROI). In the last post in this series I had made the following statement:
The level of success in social media (as determined by ROI) is directly proportional to the speed at [...]
Now that social media has entered the forefront of awareness among most online business one perplexing question remains…
How can we produce awareness that will produce a positive return on investment for time and/or money spent in social media?
In other words … How can we produce a positive cash flow by utilizing the seemingly limitless prospect [...]
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